Month: March 2015

Mattress Sales Gimmicks

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We have talked before how hard it is to go mattress shopping and how it can be such a daunting task.

In previous articles we focused more on the buying process of the consumer such as choosing the right firmness and the importance of the quality of materials in a mattress.

This one is a little different. In our industry there has been a lot of shady selling techniques.

It can be embarrassing because people associate mattress salesman as your stereotypical used car salesman (if you are a used car salesman and are honest and transparent with your customers then kudos to you but you know that label people put on you).

We have come up with 5 common sales gimmicks mattress salesman and stores use to get the public to buy.

The Mattress Name Game

Have you ever noticed how almost every mattress retailer guarantees to have the lowest prices?

How can they guarantee you will pay less at their store as opposed to another retailer?

Simple.

They know that the other retailer down the street does not carry the same mattress name in their store.

The reason is because mattress manufacturers give each retailer a different name for the same mattress.

This is done to confuse the shopper and make it down right near impossible to compare prices from one retailer to the other.

So when you are doing your mattress shopping, make sure you take note of the specs of the mattress because that is how you can compare one model to the next.

Buying A “New” Used Mattress

As with every retailer returns are to be expected.

The problem with that is some mattress stores will clean them up and re-bag the mattress and sell them as floor models

This one is a bit tougher to distinguish but make sure when you do buy your mattress to inspect it for unusual wear, odor, and stains.

Also, if you do buy a floor model make sure a=you ask the sales associate if it was return that was converted to a floor model.

If you type in “selling used beds” on YouTube you can find videos of large companies employing this tactic.

It’s quite the eye opener.

If you’re tired of all the mattress sales shenanigans from mattress salesman click here to download our free mattress shopping guide to become a mattress and sleep expert

Huge Sale 50% Off

Who doesn’t like to shop when stores are offering 50% off?

Mattress retailers know this gimmick drives in traffic and that’s why these types of ads are run all the time.

So how does this work?

Before the “big sale” happens they make sure their mattresses that are going to be marked down are priced double than what they normally would be and then they take 50% off.

So they are selling you the bed what they would have sold you on a regular day but now you feel like you just got a really killer deal.

Here is a good video explaining these shenanigans.

A Mattress Doubles In Weight Every 10 Years

I have heard this one multiple times by those in the industry as well as from customers repeating what the salesman told them.

They say this is caused by the dead skin from our body as well as the natural oils from our body seeping into the mattress.

We have done tons of deliveries and picked up countless old mattresses from customers some being 30+ years old.

We have not once picked up an old mattress from a customer’s house and noticed it was an abnormal weight.

So if the salesman uses this tactic I suggest you be courteous and laugh at his or her joke and shake their hand and walk out the door.

Extra Shipment From The Supplier

This one gets used from time to time when the customer is negotiating for a lower price.

The salesman will look around the store or say quietly, “We just got an extra supply by mistake from our distributor and because of that I can give you X% off.

This is a story they are creating for you to make you feel like today is your lucky day.

But in all actuality they do have wiggle room in their price because their mattresses have been marked up so high.

So if you have been a victim to one of these sales tactics please let us know in the comments below.

Also, be a good guy and share this article with your friends.

Because we all know sharing is caring.

 

5 Tips To Finding The Right Mattress

13 Things About Sleep You May Not Have Known

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sleepy bear

Sleep is wonderful. I have never met a person who did not like sleep.

Wait a minute, I take that back, my 1.5 year old and 3 year old daughters don’t like sleep but I think it’s just a phase they are going through.

And now that I have kids I have much more respect for sleep.

Being that I love sleep so much I thought it would be neat to share 13 little sleep facts you may not have know.

1)  Humans spend a third of their life sleeping. That comes out to be around 25 years. (No wonder why it’s so important to invest in a high quality mattress).

2)  Parents of new babies miss out on 6 months of sleep in the first 2 years of their child’s life.

3)  Sleeping less than 7 hours each night can affect your performance during the day. (The average adult need between 7.5-9 hours of sleep each night).

4)  Lack of sleep can cause weight gain of 2 pounds in under a week.

5)  A snail can sleep for 3 years.

6)  It’s impossible to sneeze while you sleep.

7)  Sleeping on the job is acceptable in Japan as it is seen as a sign of commitment and hard work (that’s what I have been telling my two brothers Pablo and Sam when I’m sleeping in the mattress store).

8)  Half of British pilots admit to falling asleep in the cockpit. (I will definitely not be flying on British Airways anytime soon).

9)  Exercising regularly makes it easier to fall asleep and contributes to sounder sleep as long as it is not right before going to bed.

10)  Sleep is just as important as diet and exercise

11)  Some deaf people make sign language in their sleep.

12)  Dysania is the state of finding it hard to get out of bed in the morning (so when you are late to work just tell your boss you have been diagnosed with Dysania).

13)  Before alarm clocks were invented there were “knocker-ups” who went tapping on client’s windows with long sticks until they were awake (I wonder who woke up the “knocker-ups”).

If you thought this was interesting and you learned something new, please like and share with your pals as I am sure they would like to know these random facts on sleep too.

Or if you want to be that guy or gal at the party who knows and blurts out random information you probably won’t want to share this with them since this will be old news to them.

In that case write us a comment and tell us you like it since we have this deep need of being liked ;).

What's Happening When You're Asleep

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Ever Wonder what is happening when you’re sleeping? The Huffington Post recently posted this infographic helping us understand what goes on.

A lot more is going on than just looking like a dead fish when you’re sleeping. When we sleep we go through what is called a sleep cycle, and within those sleep cycles 4 stages of sleep. Each sleep cycle last approximately 90min.

Stage 1: This is where you’re just falling asleep and your muscles begin to relax. It’s that feeling when you drift in and out of consciousness.

Stage 2: You begin to fall deeper into sleep. Your brain waves begin to slow and your body temperature is starting to drop. This is the longest stage in the sleep cycle.

Stage 3: This is the time when your body begins to restore the muscle and tissues. This also is when your brain does all its daily cleaning of any junk for the day (read this post for more about this.)

Stage 4 or REM Sleep: Have you ever seen someone asleep and you notice their eyes look like they’re going crazy under their eyelids? Well, they’re probably in REM sleep. This is where most of your dreaming happens.

 

As you can see a lot goes on during our sleep, which is also a reason to make sure you’re getting the proper amount of sleep each night and good quality sleep.

If this helped you in anyway feel free to share it!

Let us know in the comment section how much sleep you get each night on average.

 

References:

i. https://www.iflscience.com/health-and-medicine/infographic-explains-what-happens-during-sleep